Rachael is a wife, mother and avid sports fan. She loves to entertain and spend time with her family and friends.  She finds few things in life more rewarding than service to her community. 

Throughout her career, Rachael has served as a strategic thought partner to executive leadership at Global 500 organizations, in addition to emerging industry leaders.  She has the unique ability to actively listen to a Client’s needs, translating those needs into the most appropriate research methodology.  This skill comes not only from her years of experience, but also from striving to know and understand the Client perspective.  One of her favorite phrases to ask is, “so what”.  We love it and so do our Clients.  With each engagement, she strives to answer that question through novel insights and active analysis.

Rachael believes that business ethics must always be at the heart and soul of any good company.  Decisive was built with ethics as the foundation and the goal to deliver a product that consistently meets or exceeds expectations.  Rachael feels the weight and responsibility of each Client and has developed a proven process to ensure every deliverable from Decisive is of the highest quality.  She would love the opportunity to speak with you further about the many ways in which we can help your business. Contact her via email or send her a message on LinkedIn.